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Platform Revolution

Geoffrey G. Parker

  • Bindwijze: Paperback
  • Taal: Engels
  • Categorie: Economie & Financien
  • Uitgever: Ww Norton & Co
  • ISBN: 9780393354355
  • Review:
How Networked Markets Are Transforming the Economy and How to Make Them Work for You
Inhoud
Taal:Engels
Bindwijze:Paperback
Druk:1
Verschijningsdatum:oktober 2017
Afmetingen:21,1 x 14,2 x 2,3 cm
Aantal pagina's:352 pagina's
Illustraties:Nee
Betrokkenen
Auteur:Geoffrey G. Parker | Marshall W. Van Alstyne
Co-auteur:Marshall W. Van Alstyne
Co-auteur:Marshall W. Van Alstyne

Samenvatting

Facebook, PayPal, Alibaba, Uber-these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value. Platform Revolution explores the what, how and why of this revolution and provides the first owner's manual for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.