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The Advertising Solution

Craig Simpson

  • Bindwijze: Paperback
  • Taal: en
  • Categorie: Economie & FinanciĆ«n
  • ISBN: 9781599185965
Influence Prospects, Multiply Sales, and Promote Your Brand
Inhoud
Taal:en
Bindwijze:Paperback
Oorspronkelijke releasedatum:27 oktober 2016
Aantal pagina's:192
Illustraties:Nee
Betrokkenen
Hoofdauteur:Craig Simpson
Co Auteur:Brian Kurtz
Co Auteur:Brian Kurtz
Overige kenmerken
Extra groot lettertype:Nee
Product breedte:152 mm
Product hoogte:19 mm
Product lengte:229 mm
Studieboek:Ja
Verpakking breedte:152 mm
Verpakking hoogte:228 mm
Verpakking lengte:228 mm
Verpakkingsgewicht:318 g
Overige kenmerken
Extra groot lettertype:Nee
Product breedte:152 mm
Product hoogte:19 mm
Product lengte:229 mm
Studieboek:Ja
Verpakking breedte:152 mm
Verpakking hoogte:228 mm
Verpakking lengte:228 mm
Verpakkingsgewicht:318 g

Samenvatting

Distilling the wisdom of the world's greatest advertisers, direct marketing expert Craig Simpson delivers an education on direct marketing and advertising copy that creates brand awareness, sells products, and keeps customers engaged. Walks readers through time-tested methods of creating effective ad copy that increases profits. Dissects the principles of legendary marketers like Robert Collier, Claude Hopkins, John Caples, and David Ogilvy.