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HBR Guide to Better Business Writing (HBR Guide Series)

Bryan A. Garner

  • Bindwijze: Paperback
  • Taal: Engels
  • Categorie: Taal
  • Uitgever: Harvard Business Review Press
  • ISBN: 9781422184035
  • Review:
Engage Readers, Tighten and Brighten, Make Your Case
Inhoud
Taal:Engels
Bindwijze:Paperback
Druk:1
Verschijningsdatum:januari 2013
Afmetingen:Afmeting: 22,9 x 12,7 x 2,5 cm
Aantal pagina's:240 pagina's
Illustraties:Nee
Betrokkenen
Auteur(s):Bryan A. Garner
Auteur(s):Bryan A. Garner

Samenvatting

DON'T LET YOUR WRITING HOLD YOU BACK. When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over. The HBR Guide to Better Business Writing, by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you: * Push past writer's block * Grab--and keep--readers' attention * Earn credibility with tough audiences * Trim the fat from your writing * Strike the right tone * Brush up on grammar, punctuation, and usage